Irresistible / Films / Brand Identity
Irresistible are based in the heart of East London and are all about making great films, but they also know that a great film is nothing with out a great audience. So they decided to make it their business to know how to draw the right audience with a method they call the ‘Irresistible Effect’. The brand identity focused on Irresistible moments. Using the logo mark to frame the action and act as a view finder into all things Irresistible.